AWCNJ and NJ Creatives Network Hosts “Master Your Money, Accelerate Your Success”

Click here for more info or to register for this event.
Click here for more info or to register for this event.

The Association for Women in Communications – New Jersey Chapter (AWCNJ) and the New Jersey Creatives Network will be hosting an informative session on money management on Thursday, November 19, 6:00-9:00 p.m. at Unique Photo, 123 US Highway 46 West in Fairfield, NJ. Money and business expert Robyn Crane will speak about the importance of developing a better relationship with your money to achieve greater balance, have more time for yourself and gain peace of mind.

The presenter, Robyn Crane, is a Certified Financial Planner™. She is the host of the TV show, The Financial GSpot, the radio show, Let’s Talk Money, and #1 International Best Selling Author of Mind Over Money Management. Her blueprint for financial and business success has been featured on Fox Business News, The Motley Fool and SavingsAccount.com.

The cost is $5 if you’re member of either organization and $10 for non-members. This is a great opportunity to build your professional network, learn more about the organizations hosting this event, as well as learn how to manage your money more effectively — especially if you’re saving money to build a business or for personal reasons.

Click here for more information or to register for the event.

So, What’s Your Job Title?

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This topic has been in my mind for awhile because I know I’m not the only one who feels this way. My little dilemma (if you call it that) is based on The Creative Group’s recent post on modern creative job titles.

Whenever I go meet people in professional networking or social events, the first question they would always ask is “So, what do you do?” What’s my answer? I tell them that I’m a “graphic design and communications consultant.” However, in my mind, am I really? Does this job title accurately represent the work I do?

In my experience, I always feel that I’m more than just a graphic designer. Other than having an art school background who’s very familiar with Adobe Creative Suite, my career has progressed to writing, editing, communications strategy, web content management, email marketing, blogging, social media management (at least for my own social media platforms) as well as budding freelancer and entrepreneur.

Don’t get me wrong, I’m not complaining at all. I feel that having an additional skill set makes you more marketable to potential employers or clients, especially that technology is exponentially increasing and businesses are looking for more than just a hands-on designer.

My only complaint is…what exactly do I call myself? Do I call myself a either a “graphic design and communications consultant” or “creative services professional” since I do more than just design? Should I use my given corporate job title as “Marketing Communications Consultant” even though it sounds too broad, or something else that’s more specific? Maybe I’m overthinking this whole issue and need some sleep (it’s 1:30 am ET in the morning)?

So I have to ask, what’s your job title? Do you make up a fancy job title based on your skills? If so, what is it? I would love to hear your ideas. 🙂

yveniaWeb Solutions – A Web Design and Online Marketing Partnership

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Websites are designed by yveniaWeb’s design team.

As a graphic designer, I usually work independently and efficiently in designing pieces that can help market and promote your business, organization or event. My portfolio mostly consists of print marketing collateral, web assets (web banners and other graphics) and other custom design pieces.

In terms of web design, I can build and design web pages using a content management system, such as Dreamweaver, WordPress, Vignette and SharePoint. However, I am still learning and understanding the web programming aspect in building a website from scratch, such as JavaScript. With a full-time job, building a business on the side, being a co-president of a professional organization, as well as finding room for some social time, even graphic designers need some help.

This is why I have partnered with maWebCenters®, an innovative Internet marketing company specializing in business website design, eCommerce and hosting services. yveniaWeb Solutions offers an online marketing strategy, as well as web design services, for small businesses, start-ups and other organizations who want to build their web presence. Our business also includes an award-winning Customer Service team and a group of talented web designers who can help your business with unlimited support for your website and other questions you may have.

Click here to learn more about yveniaWeb Solutions. If you want to see a demo of our web design and marketing solution, please contact me for an appointment.

Fun Reading

Design Books

One of my annual professional goals is to keep up to date with the latest graphic design trends and tips to build my freelancing design business. I always do my research from anywhere — the Internet, magazines, books, even while doing errands. Even though most of my research is on the Web, I decided to go to my local library and picked these up (Never underestimate the power of the library!). Yes, it’s been awhile since I held an actual book!

The books I picked up:
The Designer’s Guide to Marketing and Pricing, Ilise Benun and Peleg Top
Creating Your Digital Portfolio by Ian Clazie

Portfolio Update – Shop.com Custom Business Card

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Even though I am currently building my own graphic design business AND work a full time marcom job, I am also an independent distributor for Shop.com since February 2013 (which is why I have the shop.com logo on the right). After joining this business, I wasn’t impressed with a selection of business card designs so I decided to design my own.

This is a two-sided business card using my signature red from the yvenia business card to keep it consistent with my own brand. I couldn’t find a high resolution Shop.com logo so I end up recreating the logo. It may not be exact, but luckily it was mostly type.

Plus, I added a QR code, which links to my own Shop.com site (www.yvbshop.com). You can create a QR code through any QR code generator site and download a high resolution image — I got the code through GOQR.me.

Links To See – Weeks of July 7 and 14

Here are the latest headlines from around the Web:

  • When Marketing Over Social Media, Test, Experiment and Test Some More (From Entrepreneur)
  • Mac users targeted in ‘ransomware’ scam (From MSN)

From Project Eve

From Creative Bloq

Build Your Career and Network through Professional Organizations

Last night, I went to a networking event hosted by NJ MarCom, a community of professionals in communications, marketing, advertising, creative and related fields within New Jersey. I was not only there to represent the organization I’m currently in (AWCNJ is a partner organization), but to also expand my network, promote my design and communications business, and see what other organizations that I would like to join.

Being a member of a professional organization is more than just networking and happy hour (even though they are always fun!). You get to learn from other professionals on how they become successful in their own careers, view any job opportunities that are out there, promote your business, and take part in any educational events that can help you grow and develop your skills.

Plus, organizations are always looking for volunteers interested in various roles such as event planning, marketing, communications, graphic design, membership, recruiting, and technology (i.e. web content management, social media). Volunteering can also lead to serving as a board member such as President or Vice President. Either way, having one of these fancy titles looks good on your resume, don’t you think?

So which organization is right for you? Here are some that you should look into (some of the organizations shown here originated from NJ).