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Creative

Event and Promotional Collateral Brand and Visual Identity Print Design and Invitations Web Design and Content Management

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Communications

Digital Content Development & Strategy Developed content and creative assets for digital channels and platforms, including websites, emails and digital signage. Workplace Digital Signage As employees went back to the office in a hybrid work capacity, I had the opportunity to develop a strategy to display in-office digital signage across ten locations in the Newark, […]

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Marketing

Developed creative assets to help promote internal and external marketing campaigns through various media, including the Web, email marketing and/or social media. MetLife Sales Conference Campaigns An internal digital marketing campaign promoting to financial sales advisors who are on-time or close to qualifying for one of MetLife’s recognition conferences for sales achievement. I designed 3 […]

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Web Design and Content Management

Front-end design and content management of websites. Event Sites for MetLife Recognition Conferences Worked with the company’s digital communications team to create three portal pages promoting three recognition conferences in 2017: Leaders Conference, Platinum Conference and Americas Council. My role was developing the content — digital banner design, photos, web copy and site planning — […]

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Print Design and Invitations

Led creative direction for various print collateral ranging from brochure to invitations. Projects are from corporate jobs to freelance opportunities. Pension Pathway: Fiduciary Investment Adviser Program More info TBD. Click here for a larger view. High School 20th Reunion Invitation collateral for my high school’s 20th reunion, which took place back in November 2015. The […]

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Brand and Visual Identity

E&S Vacation Rentals – Brand Identity Designed two logos for a vacation rental company, which the condo rentals are located in Florida and Vermont. Click here to visit the website. Tech Buzz – Logo Design for company’s technology initiative Designed a logo for an internal video series aimed to help employees learn more about what’s […]

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